What's Happening Now
The market shifts. Trends emerge. Brands adapt. This is where we track what's moving in the creative and advertising industry across the region and around the world, so you stay informed and ahead.
UAE Digital Ad Spend Set to Hit $2.64 Billion in 2026
The UAE's digital advertising market is growing at 15.2% this year, reaching $2.64 billion with projections showing a 17.7% CAGR through 2029.
Growth is being driven by programmatic buying, social media, and connected TV. Over 70% of digital display ads in the UAE are now served through automated platforms, making it one of the most advanced ad markets in the region.
Feb 10, 2026
